Archive for January 2010

It Was 41 Years Ago Today . . .

January 30, 2010

The Apple Records Rooftop Session. January 30, 1969.

Robot Playing Vibes — Automation Music

January 29, 2010

Check out this quick vid of a automated robot playing vibes.

Reason #74 to Work at Innovative Automation

January 28, 2010

Disco ball, flashing lights, prospective employee interviews, live hip hop DJs, strategic business meetings, photo shoots, comedy shows, freaks of nature, daredevil stunts, video shoots, acts that defy logic or reason — they all happen in here. And there’s never a cover fee. Doesn’t it make you curious?

10th Anniversary Party in the Works

January 27, 2010

The game is on. Early May is the projected date for the extravaganza. Casino Night, Customers, Innovative employees, Vendors, dancing girls, music . . . should be fun!

Customers – Of course we love ’em – but do we show it?

January 26, 2010

To: Innovative’s Customers!

We love ya.  Below is a quick email I shared with the Innovative team today.  Read it and if you’re one of our Customers, let us know how we’re doing.  Let’s us know which of the three companies we are.  Just post to the blog.  And Thanks . . . Thanks for your business.  You Rock!


Gene Gray
President …of Customer Service

From: Gene Gray
Sent: Tuesday, January 26, 2010 10:32 AM
To: InnovativeAutomationInc
Subject: Customers – Of course we love ’em – but do we show it?
Importance: High

“Customer Focus” is a motto, a saying, a pleasantry shared by most companies. Yet the actual execution of Customer Service varies wildly across companies.

At one company, a Customer service rep answers the phone, helps a Customer and then thanks them for their call.  The service rep feels he’s been Customer Focused.

Across the street at a competitive company, a team member ends a phone call with a client, thanks the Customer for their call and later that day sends a follow-up email asking what else he can help with and again in the email thanks the Customer for their call.

Across town, a young team member at yet another competitor takes a call from a longtime Customer, thanks the Customer for the call and then asks the Customer how she feels about the way she’s been treated and served.  After he hangs up the phone, he sends a personal handwritten thank you card to the Customer letting her know how important her business is and thanking the Customer for sharing her input on how he’s been taking care of her company.

Are the three companies wildly different in their Customer service?  You decide.  Then ask yourself; if you had a problem and needed help — if you had a new opportunity — which company would you call?

Customer service means you’re grateful for what you’ve been given and will work to help those Customers before they complain of a problem.  Customer Service is how you react when you’ve dropped a ball. How you apologize. How you make it right. How you work for the Customer’s forgiveness, knowing that only the Customer’s opinion matters.  Customer Service is knowing that the only way you’ll consistently get that Customer’s opinion is to ask for it.

Be grateful you get to serve.  Not everyone has Customers.  BTW, the word “Customer” is capitalized on purpose.  Think about Customer in everything you do.  They are, after all, who pays your wages.

Take Care,

Gene Gray, President

DFW PLC Training Available

January 24, 2010

PLC Training is coming to DFW next Week.

Buy SMC Pneumatics from Innovative Automation

January 18, 2010

The headline says it all. Act now.

Innovative Automation is the new home of SMC pneumatic products. SMC is the worlds largest manufacturer of pneumatic automation products. You now can call 877.906.2100 or go to or email and order SMC products starting TODAY. If you have never done business with Innovative, then you have been missing out on the HOME of LEGENDARY customer service. Try us today. You will freak.

SMC announce

We Repair Industrial Electronics

January 15, 2010

We can repair industrial electronics no matter what name is on the front of the item. If you have circuit boards, drives, ANY type of electronics that are broken and piled up on a shelf, call us and we’ll come and get them.

Also, we are certified by Yaskawa as a factory Authorized Service Provider.

Innovative Carries Bodine Motors

January 7, 2010

bodineAs the leading supplier of fractional horsepower (FHP) industrial electric motor products, Bodine Electric Company offers more than 1,000 stock electric motors, gearmotors, and motion controls worldwide.

Bodine FHP motor solutions include AC motors, DC motors, and Brushless DC motors. All are available as motors only or in right angle gearmotor or parallel shaft gearmotor configurations. Bodine motors are complemented by system-matched AC drives, DC drives, and Brushless DC drives.

  • AC and DC Gearmotors- Parallel Shaft and Right Angle
  • AC Variable Frequency Drives
  • Brushless DC Motors
  • Fractional HP AC Motors
  • Fractional HP DC Motors
  • E-Torque Direct Drive Motors
  • DC Drives

Help Wanted

January 5, 2010


If you are a top-notch sales rep, technician or engineer, or if you would like to have your tounge permanently affixed to the crown of the co-worker of your choice (like Chris has done to Lonnie), we want to talk to you. Our home office is in Carrollton, Texas, with opportunities in Houston and other locations as well. Tell us your story. Contact us today at

Seriously, we are hiring. Visit our career area at